The Dentist’s Blueprint for Video Marketing: Equipment, Content, and Engagement
With TikTok rising in the ranks, and with the popularity of video on Facebook and Instagram at an all time high, dental practices are...
Mark Kaufmann
Director of SEO | Senior Digital Strategist
Bio
Mark has worked in the marketing industry for over 8 years, with extensive experience in digital business strategy, conversion rate and search engine optimization, UX design, and website architecture. With backgrounds in both business and writing, Mark brings a unique blend of creativity and data-driven strategy to the table for the Smile Agency team. Mark remains a student of the ever-changing digital marketing and SEO landscape, and is an upcoming voice in the world of SEO and small business.
Articles by Mark Kaufmann
First Step to getting your practice ranked on Page 1
Hello dental professionals! The local competition is tougher than ever, and having a strong online presence is one of the most important things you...
How AI is Revolutionizing Dental Patient Acquisition
Hey there! If you've ever felt like managing your dental practice is a bit like spinning multiple plates in the air, you're not alone....
Strategies for Increasing Patient Loyalty in Modern Dentistry
In today’s increasingly competitive dental industry, earning true patient loyalty is absolutely essential for practice success and growth. But cultivating lifelong devotion that keeps...
The Dentist’s Blueprint for Video Marketing: Equipment, Content, and Engagement
With TikTok rising in the ranks, and with the popularity of video on Facebook and Instagram at an all time high, dental practices are increasingly turning to video marketing to set themselves apart from their competitors. The medium of video offers an opportunity to clearly communicate your practice’s values, expertise, and the warmth...
First Step to getting your practice ranked on Page 1
Hello dental professionals! The local competition is tougher than ever, and having a strong online presence is one of the most important things you...
How AI is Revolutionizing Dental Patient Acquisition
Hey there! If you've ever felt like managing your dental practice is a bit like spinning multiple plates in the air, you're not alone....
Strategies for Increasing Patient Loyalty in Modern Dentistry
In today’s increasingly competitive dental industry, earning true patient loyalty is absolutely essential for practice success and growth. But cultivating lifelong devotion that keeps...
Boost Your Bottom Line: How Smart Digital Marketing Beats the Pains of High Overheads and Low Payouts
Dentistry isn’t what it used to be. With insurance headaches and equipment costs through the roof, it’s tough out there for independent practices. But...